Material
Preference for durable, breathable fabrics designed for repeat wear and reduced replacement cycles.
Sustainability Focus
Responsibility Report 2026
Sustainability
Focus
Sustainability is not a campaign. It’s a system of decisions—materials, construction, longevity, and reduction. We focus on fewer, better products that stay in use longer.
Responsibility Matrix
Construction
Reinforced seams and stability-focused silhouettes that extend product life.
Usage
Pieces designed for daily wear, not seasonal replacement.
Packaging
Simplified packaging approach focused on protection and reduced excess.
Transport
Optimized logistics structure to balance delivery efficiency and environmental impact.
Lifecycle
Focus on longevity to reduce disposal frequency and material waste.
Material
Lifecycle
From selection to extension.
01
Selection
Fabrics chosen for breathability, durability, and long-term structural stability.
02
Production
Reduced complexity in construction to limit material waste during manufacturing.
03
Wear
Designed for high-frequency usage across training and daily movement.
04
Retention
Pieces maintain structure and comfort across repeated wash cycles.
05
Extension
Multi-context use: training, daily wear, recovery.
Less Noise. Less Waste.
Design
Minimal silhouettes reduce unnecessary materials.
Branding
Controlled visual identity limits decorative excess.
Packaging
Protection-first approach with reduced layers.
Collections
Fewer, more consistent releases.
Core Direction: Longevity > Replacement
Products designed to remain relevant and functional beyond short cycles.